Spring Into Scandinavian Style: Fresh Fashion Tips for a Nordic-Inspired Wardrobe
How to effortlessly infuse Scandinavian style into your spring wardrobe with insights from Tali Zevi of Who Boutique.
The recent arrival of Who Boutique along High Street has infused Melbourne’s fashion scene with a vibrant pop of colour and effortless cool. It has redirected Armadale’s sartorial focus toward hyper-cool, Scandinavian-inspired fashion via the deeply curated lens of a seasoned mother-daughter duo.
Recognising a gap in individualistic and romantic shopping experiences along High Street, Tali and Dina Zevi set out to make their mark. Their passion for fashion is palpable—“To do something like own a fashion business and go through all the ups and downs, you have to LOVE touching, feeling, and wearing clothes,” Tali shares. This distinctive vision has transformed the boutique into a must-visit shopping destination, catering to both Gen Z cool girls and seasoned style aficionados alike.
With spring’s promise of renewal in the air, it’s the perfect moment to refresh your wardrobe with clean lines, soft textures, and playful pops of colour—hallmarks of Scandi style and the sought-after labels like Paloma Wool and Baum und Pferdgarten showcased in Who Boutique’s edgy, light-filled space. With this in mind, we caught up with Tali to uncover how to infuse your spring look with hyper-cool Scandinavian energy and elevate your fashion game with effortless grace.
The Ultimate Statement Piece
Even as the days get warmer, spring weather can be unpredictable, making the statement jacket or coat a must-have. "While we’re all familiar with the black puffer jacket in winter, spring calls for something lighter and more playful," says Tali. This season, oversized remains a key component, but with a spring twist—think lightweight trenches, textured fabrics, and faux leather in softer hues. These pieces are perfect for layering over your spring outfits, adding a chic, Scandinavian flair without sacrificing comfort.
Injecting Colour into Your Spring Uniform
Spring is the season of renewal, and Tali encourages embracing this by adding vibrant colours to your knitwear. "We’re moving away from the blacks and greys of winter. Spring is the perfect time to introduce reds, blues, and even pastels into your wardrobe," she suggests. For brunettes, deep reds are flattering, while blondes can look to soft blues and pinks. These pops of colour not only lift your mood but also keep your look fresh and on-trend.
The Art of Thrifting
For those who want to achieve a Scandi look without splurging, Tali recommends a weekend thrifting adventure. "Grab your friends and hit the op shops—it’s the best way to experiment with different styles and find unique pieces without spending a fortune," she advises. Thrifting not only allows you to create a one-of-a-kind wardrobe but also aligns with the sustainable fashion ethos that Scandinavian countries champion.
Layering Lightly for Spring
Spring can still be a bit brisk, making smart layering essential. Tali is a fan of pairing long sleeves with lightweight tops and adding a vest for a stylish yet practical look. "Spring is all about light layers that you can easily add or remove as the temperature changes," she says. Scarves remain a versatile accessory, perfect for adding a pop of colour or pattern to your outfit while keeping you warm on cooler mornings.
Bright Hues, Breezy Fabrics & Playful Trends
While Scandinavian style is often associated with neutral tones, Tali points out that spring is the time to experiment with colour and texture. "I’m seeing a lot of silvers, browns, and even some burgundy carrying over from winter, but in lighter, breezier fabrics," she notes. And for those who love a bit of quirkiness, she’s a big advocate for the socks-and-sandals trend, a nod to the Scandi love for practicality with a stylish twist.
Maximising Your Existing Wardrobe
Tali’s advice for incorporating new Scandi pieces into your spring wardrobe is simple: start with what you have. "Go through your wardrobe and identify any gaps. Maybe you need a new lightweight coat or a pair of relaxed jeans," she suggests. Bringing these staples with you when shopping ensures that any new additions will complement your existing wardrobe, helping you build a cohesive, versatile collection without overspending.
Turn Up the Volume With Accessories
When you think of Scandinavian fashion, it's quite stereotypical to imagine a sea monochromatic looks and muted tones. But the Danish are anything but shy when it comes to colour and texture, and nowhere is this more evident than in the way they accessorise.
"Layered jewelry? Always a yes," says Tali. "And don’t be afraid to mix metals." She also has a soft spot for second-hand designer bags, which she swears by for adding that touch of luxury and individuality that takes an outfit from casual to effortlessly chic.
So, embrace the unexpected—Scandi style is all about making bold, personal statements.
Be a Sustainable Style Girly
When it comes to sustainability, the Scandinavians are light years ahead of us in Australia. "We’re seeing a lot of recycled polyester, organic cotton, and silk, and I think Australia could take some serious notes from our Scandi friends," Tali adds. The impact of the fashion industry on our planet is undeniable, so it’s crucial to take small steps towards more mindful choices. "It’s easy to get lost in a sea of $5 tops and fast fashion," she says, "but before you make that purchase, do your research, visit the op shop, and remember the power your dollar holds." We all have a part to play in shaping a more sustainable future—one thoughtful purchase at a time.
From Daylight to Moonlight: Effortless Style Swaps
For seamless day-to-night style, Tali’s tip is simple yet genius: "A pair of kitten heels can completely transform your look." While her daytime go-to is a pair of chic yet comfy shearling Birkenstock Bostons, when evening plans call, a quick switch to kitten heels instantly elevates her outfit. "It’s all about versatility," she says, highlighting the importance of pieces that can effortlessly adapt from casual daywear to an evening out. The key to a perfect spring wardrobe? A few well-chosen staples that make transitioning from laid-back to luxe a breeze.
Embrace the fresh energy of the season and elevate your style with a touch of Scandinavian cool. Visit Who Boutique to discover how to master the look, and for even more inspiration, dive into our shopping pillar to stay one step ahead of the trends. Your wardrobe refresh starts here!